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« Yo, Check Out This Dude’s Metonymy | Main | "Do that thing where you fart through your head!" »
Friday
Feb252011

Metaforking

DateFriday, February 25, 2011 at 12:30PM

Tropes make up rhetoric’s most powerful language in part because people often fail to notice them. A recent Stanford study shows how metaphors prod people into unconscious decisions. 

Thanks to figarist Mike Darling for bring this to Figaro’s attention.

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